5 ways to make money with a blog

 

 

Since the internet has existed, there have always been blogs.These websites are generally created by enthusiasts who share their passion and knowledge on a topic which allows them to exchange with other enthusiasts.

However, with the expansion of the internet, a new category of bloggers has emerged: professional bloggers. These bloggers are internet users who start out with the sole objective of making money. Indeed, the monetization solutions of a blog are now legion and it is possible to make a full salary (see more) thanks to a simple blog.

Some bloggers, like me, first created a blog out of passion before using it, following the success of the blog, as a showcase for offering products or other services. The income directly generated by the blog (via the solutions I will discuss below) is then only the icing on the cake, a complement to this consultant income.

Be careful though, the number of bloggers who manage to make a living from a blog is low compared to the hundreds (of thousands) who get started each year. But, today I wanted to take an interest in how to make money with a blog. Ultimately, what are the best blog monetization solutions?

The 5 best techniques for making money with your blog

Before giving you the

To make a living from your blog, you will need to combine these different levers and thus earn a few hundred euros with a particular solution. It is the sum of all these solutions that will allow you to earn enough money to be able to pay yourself a salary. So think about diversifying these sources of income.

Selling content / articles

Selling content is one of the best sources for making money from a blog today. It consists in making you pay by a company to speak about it or to make a link towards its website.

How does selling content work?

You have a blog and therefore an audience. There are companies that may be interested in getting their solution or product to this audience. She usually contacts the blogger directly with an offer to publish an article for a fee.

When a blog is not well known, companies can give freebies (very popular with bloggers specializing in aesthetics or fashion). Then, when the blog grows, the freebies are usually replaced by gift certificates or cash payments.

And concretely?

There are platforms that connect blogs with sites that are looking for link buys.

For example, say you have a site that talks about fashion. You can then register it on these platforms to offer it to sites that would be interested in an article on your site.

Of course, you can define the price as well as the conditions of publication of an article: how many words must be the article, is it possible to have a commercial article, is it you or the advertiser writing the article… etc. You remain in control on board!

Once registered, there are surely merchant sites specializing in the sale of clothing that will want to publish an article on your site: either to make their site known to their audience, or to improve their natural referencing. They will then contact you to offer to publish and you can accept or decline.

My advice if you want to sell items

As I told you above, I regularly sell items to advertisers.

However, to prevent the article from appearing too advertising and my blog eventually boring its readers, I make it a point of honor that the article is relevant for the reader and that it stands out from the article. by having learned things.

Because that's what a blog reader is looking for: to be informed! And he will be much better able to accept the publicity if the article has satisfied his need for information.

So avoid articles like "Company X is launching a new service" or "Press releases: ...". They are often neglected by Internet users and you will shoot your audience.

The display

There are then two main compensation solutions for the blogger with regard to display:

• CPM, Cost Per Thousand Impressions: A fixed amount that is paid to the blogger each time a banner ad has been displayed 1,000 times. Many advertising agencies offer 100% paid CPM devices.
• CPC, cost per click: variable amount that is paid by an advertising solution each time a user clicks on an advertising banner displayed on the blog

I'm not going to lie to you, to make money with a blog and make a living from display, you're going to have to make several hundred thousand visits per month.

To give you an example, my blog earns me a little less than 300 € per month thanks to the various advertisements that I display on it. Still, I almost got 100,000 pageviews on this one last month. Well, this figure should be put into perspective because internet users who read this blog are generally quite knowledgeable and hardly ever watch ads (when they don't have an adblocker), but still. You will need a large number of visits to be able to live solely on display advertising.

Lead sales

Selling qualified contacts is a great source of income for a blogger looking to make money.

How does lead sales work?

The principle is simple, the blogger puts forward an advertisement encouraging Internet users to enter their contact details to obtain information on a specific subject. It can be a simple newsletter or a full form. Whenever a company is interested in contacts, it can buy the user's contact details and contact them again to offer them their products.

The limits of lead sales

This monetization solution is not the easiest to set up because it is necessary to find companies that are interested in purchasing qualified contacts. This therefore requires thought beforehand and an intensive search for partners who would be ready to buy leads from you.

Affiliation

The operation of the affiliation is very simple but can be a real source of income if the blog audience is very qualified.

For example, this is the solution that earns me the most income on

How does the affiliation work?

The blogger promotes products sold on online sales sites. When a user clicks on the link of a merchant site promoted in one of the articles and purchases the product, the e-commerce site pays them a commission on the turnover generated.

Example of an affiliate program

For example, a blogger specializing in DIY has every interest in registering on the affiliate program of ManoMano, a marketplace specializing in the sale of products dedicated to DIY and gardening.

By registering on the platform of this marketplace (ManoMano Network), one will receive up to 10% of turnover which is generated by the tracked links that he will highlight in his articles. And when you know that the average basket of a purchase on this site is more than a hundred euros, the amount of commissions can quickly climb.

The online store

This is the last solution to making money with a blog, but often one of the most effective: to create an online store associated with this blog.

Indeed, when a thematic blog receives many very qualified visits every day, adding an e-commerce site to the blog is generally an interesting alternative. As the visitor population has an affinity with the subject of the blog, there is a good chance that they will be tempted by products on this theme.

For example, a blog on horseback riding would be beneficial to open an online store selling products dedicated to riders who regularly visit the blog. To avoid managing stocks, a good solution is to open a dropshipping site, a site creation solution that is currently very popular because it allows you to get into e-commerce without having to invest in the expensive purchase of a stock. of products.